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Audible / Entertainment Marketing

The Miranda Obsession

Audible’s Miranda Obsession is the true story of a woman nobody ever saw. In the 1980s, Miranda Grosvenor charmed the most powerful men in Hollywood and New York over the phone, music producers, rock stars, writers, all of them falling for a voice they could never put a face to. We were asked to picture a woman who was never seen. So we didn’t show her. We made everyone look anyway.

The Idea

We made her enormous, and made them small. You never see her whole face, just her lips, her hair, the curl of the phone cord. She fills the frame while the powerful men who fell for her shrink to tiny figures, scrambling across her world, leaping between phone keys, climbing her hair, chasing her through a playground she built and they’ll never leave. The scale says everything the voice couldn’t: she’s vast and unknowable, they’re miniature and obsessed, and she is the only one in on the game.

Tiny men scrambling across a giant red telephone cord while Miranda towers over the frame

The Look

We built it as an illustrated world, stylized, surreal, closer to a fable than a trailer. Playful where it could have been seedy, which is the truer read on Miranda anyway: not a con, a performance. She built a fantasy out of a voice. We built her a world to do it in.

The spot's illustrated, stylized world rendered in custom toon shading
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